Happy Birthday to Us

Happy Birthday to UsWe’ve given ourselves a gift and we even have one for you, too

I founded Webgility 10 years ago because I had a dream that we could make operations simpler for online retailers. I’m proud to say today that we have succeeded in this mission tenfold. But our work is just beginning. Last week we celebrated our 10th anniversary by reaffirming our commitment to our customer-centric culture and appointing Bill Gargiulo as the rapidly growing company’s first vice president of customer success. As we continue to grow and innovate, we want to ensure that our culture remains as focused on our customers as it was on day one. Bill will help ensure that everything we do best serves our growing customer base. Consider him our thanks—and anniversary gift—to our thousands of loyal customers. Happy anniversary to all of you!

Bill Gargiulo brings more than 20 years of leadership excellence in support, customer success, product development, and operations to his new role. With a strong track record in establishing and achieving customer and corporate revenue, quality and delivery goals, Bill has specific expertise in driving pre-IPO customer growth as well as managing large, global teams at companies such as Cisco and Netscape. At Webgility, Bill will lead the onboarding, account management and support teams so the company can expand its customer-centric services and surpass its retention and revenue goals. Continue reading

The Blueprint for e-Commerce in 2017

The Blueprint for e-Commerce in 2017The framework of what’s to come this year and beyond

I’ve been building e-commerce storefronts, platforms, and software for 15 years. And because that in e-commerce time is akin to dog years, that means I’ve been in and around the business for several lifetimes.This unusual perspective gives me special abilities to size up the future, not just because I see the patterns of the e-commerce economy, but because of a well-earned wisdom I’ve acquired by studying our 4000-plus customers for so long. Here’s my list of what e-commerce can expect from 2017 and beyond.

The rising tide against Amazon will grow. Sure, we’ve watched Amazon develop tremendously over the last 10 years and that will continue. But the current of the industry is shifting as we speak and bringing with it different and, yes, even exciting new marketplaces. The giants—Walmart, Jet, Target, Costco, Rakuten—are expanding their footprints with marketplaces from both physical and online stores. Similarly, with the Facebook marketplace, the inevitable Google marketplace, and Pinterest Buy It buttons, social media selling also looms on the horizon. This gradual disruption will give small businesses more choices from which to sell their products and that will lead to improved experiences for both the buyer and the seller. On the flip side, that increase in choice will also mean there will be more systems for online merchants to figure out and integrate. @ParagMamnani shares his Blueprint for #eCommerce in #2017. See what's coming and adjust #Unify Click To Tweet

But we knew this would happen, didn’t we? The big fights that Amazon has been picking with film, TV, music, shipping carriers, delivery, and now grocery were bound to have an effect eventually. Although Google and Walmart are already fighting the behemoth, more resources, resistance, and competitors are finding their positions on the front lines. SMBs and consumers want more choice—and now they won’t have to do battle because the bigger players are doing it for them.

Two categories will emerge: commodities and niche. In the coming year, niche products, crafts, and small-batch merchandise are going to continue to accelerate in popularity. In fact, the very commoditization of most goods will cause individuality and quality to rise in value and importance. And since consumers are all buying the same commodity items, those costs will be driven further down. Even for the newish commodity items—like $20 jeans found on OldNavy.com—there will be markets created by creative SMBs, or even the luxury industry, for consumers who want their jeans to be special. In 2017 there will be plenty of folks who don’t want everything they own to be found on Amazon, and that is why marketplaces like Etsy are booming and custom Shopify stores are being launched every day. The niche economy will be sustained and grow internationally as entrepreneurs are more educated, supported, and empowered by the larger global e-commerce infrastructure.   Continue reading

Too sexy for your software?

Are you too sexy for your software?Why e-commerce businesses should opt for smart instead

In my 15 years of creating software for e-commerce businesses, I’ve seen the industry change a great deal. Lately, I view most e-commerce software falling into one of two distinct categories — sexy and unsexy. Inevitably, the flashy side of selling seduces transfixed business owners toward tools they must have to “attract” customers, such as beautiful websites, custom-fit applications, artificial intelligence, trending social media apps, marketing automation, and the like. Because owners are convinced they need all this customer-facing software in order to sell online, they put tremendous business resources toward the sexy.Why #online businesses should shun sexy software until they've mastered smarter systems @ParagMamnani Click To Tweet

But here’s the rub: The unsexy, “boring” side of the business is what owners actually use to run the company. In fact, without it, they are sure to fail. Among dozens of other important tasks, this is the software that allows them to Continue reading

Carrier Rate Increases for 2017

Every January, following the rush—both of the adrenaline and time varieties—of the holiday season, carrier rates see a price hike. This year is no different and we’re thrilled to bring you the updates, thanks to our partner ShipStation. They’ve tackled each of the big three carriers in the United States.

UPS RATE INCREASES

  • Package Services, effective December 26, 2016
    • Expect UPS Ground services to increase by an average of 4.9%.
    • Expect UPS Air and International services to increase by an average of 4.9%.
    • If your package’s longest side is over 48 inches (formerly 60 inches), the Additional Handling charge will be added to UPS Air and International packages.
    • Come February 6, 2017, the fuel surcharge will be adjusted weekly.
    • Retail rates and SurePost rates will also be increasing on December 26. Click here to see the new retail rates and the additional handling surcharge will apply to SurePost starting January 8, 2017.
    • Click here to see how certain surcharges will be changing.

Continue reading

It’s Unify for Skubana!

Unify for SkubanaNew integration enables e-commerce Sellers on growth, not toil over low-value tasks

Heads up high-volume sellers! We’ve officially teamed up with Skubana, the leader in multi-channel operations management—introducing Unify for Skubana, the first solution that frees high-volume multi-marketplace sellers (including Amazon, Jet, Shopify, Walmart, and more) from the hassles of everyday operational management.#Unify for @Skubana syncs high-volume sales data from stores and marketplaces into accounting. Click To Tweet Unify for Skubana syncs sales data, inventory, purchase orders, shipping fees, and marketplace fees directly to your QuickBooks or Xero. In short, this important integration takes care of low-value tasks and accounting minutiae so online merchants can focus on growing their business.

Unify for Skubana syncs high-volume e-commerce sales data from any shopping cart or marketplace, as well as inventory data from Skubana, into accounting. By automating order data and fees into accounting while keeping inventory counts up to date, Unify for Skubana saves customers time and hassle so they can focus on accelerating the growth of their business rather than toiling over data entry.

Take it from Chad Rubin, CEO of Skubana: “Webgility has made tremendous strides in simplifying e-commerce operations, and we are pleased to bring inventory management into the overall Unify solution. Unify for Skubana will empower online stores to grow their customers, inventory, and sales channels without adding anything but profits to their bottom line.”

There are three main features of the new Unify integration for Skubana:

  • Accounting Automation: Unify for Skubana takes care of a company’s entire bookkeeping needs. The solution allows sellers to automatically schedule and post online sales data from any channel or Skubana directly into QuickBooks or Xero with no manual data entry. Users can also add a connection to their high-volume Amazon or eBay accounts and reconcile their accounting by recording all fees and expenses. With Unify for Skubana, accounting is always up-to-date and accurate.  
  • Inventory Sync: Unify for Skubana takes inventory control and management to the next level by combining the power of Skubana with the detail and flexibility of Unify. Users can sync their Skubana purchase orders and sales to the accounting system of their choice to track inventory depletion while also staying on top of stock replenishment.  
  • Multi-channel Selling: Unify for Skubana helps companies easily grow their business by experimenting with marketplaces like Amazon and any shopping cart. By connecting their entire multi-channel business with Unify for Skubana, online sellers can ensure their accounting is accurate, timely, and organized, even while they grow.

We’re committed to bringing simple management solutions to today’s complicated, multi-channel e-commerce businesses. By partnering with Skubana, we have made it possible for online sellers to not just manage multi-channel sales but embrace them as a powerful growth strategy—with no additional worries or operational woes. We’re excited to watch our joint customers grow their businesses substantially in the year to come.

For more information or a free trial of Unify for Skubana please visit http://skubana.webgility.com/.