Too sexy for your software?

Are you too sexy for your software?Why e-commerce businesses should opt for smart instead

In my 15 years of creating software for e-commerce businesses, I’ve seen the industry change a great deal. Lately, I view most e-commerce software falling into one of two distinct categories — sexy and unsexy. Inevitably, the flashy side of selling seduces transfixed business owners toward tools they must have to “attract” customers, such as beautiful websites, custom-fit applications, artificial intelligence, trending social media apps, marketing automation, and the like. Because owners are convinced they need all this customer-facing software in order to sell online, they put tremendous business resources toward the sexy.Why #online businesses should shun sexy software until they've mastered smarter systems @ParagMamnani Click To Tweet

But here’s the rub: The unsexy, “boring” side of the business is what owners actually use to run the company. In fact, without it, they are sure to fail. Among dozens of other important tasks, this is the software that allows them to Continue reading

Disruption Creates Opportunities

summary-posting-landing-pageA solid case for automation and the cloud, written by Rob Nixon

When I poll accountants as to what they do all day they tell me that circa 80% of their day is spent “checking and processing” data. That’s a lot of time (revenue) checking and processing! However, technology exists today that commoditizes compliance.

The global Accounting profession has revenues of approximately $500 billion. It employs nearly 6 million people and more than 80% of the revenue is made up of tax, compliance, and audit services. The revenue is mainly historical-based “redundant data” services.

Why So Much Checking and Processing?
The reason there is so much checking and processing going on is that there are humans and inefficient systems involved. Humans at your client site using archaic systems like hard drive accounting systems, spreadsheets, paper, and scanned documents. The humans are not accountants so they make mistakes, like entering the wrong number in the wrong box.

Because of this, when the client information comes to you, the first thing you do is check it. And check it. And check it. And check it some more. Then you process it. And process it. And process it. I’m exhausted just thinking about all these inefficiencies!
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Unify’s new dashboard helps you take action

Unify's new dashboard helps you take actionClean, graphical UI offers more insights, clearer calls to action than ever before

Today we unveiled a powerful new dashboard for our flagship product Unify, giving users more insights and clearer calls to action than ever before. This is the first of several product releases aimed at helping retailers like you easily take the next right steps for their e-commerce business. Unify is known to be the first e-commerce solution that connects and unifies all revenue streams and expenses so multi-channel businesses can have better perspective, make smarter decisions, and run all operations from a single view. And now it’s even easier to use.

Helping our customers conquer the challenges that come with being multi-channel and letting them run and scale their business exactly the way they want, Unify connects their financial data rather than forcing them to switch platforms. With this new dashboard, Unify users can access visualized data from across their entire company, showing quickly what is in sync and what is not across their sales channels and accounting. The Unify dashboard offers a clear call to action, suggesting next steps based on analytics and behavioral psychology insights gained from users’ past business decisions. For example, with one look, e-commerce leaders can tell if their sales and inventory levels are properly aligned, and—if they are not—receive a suggestion for how to correct the problem. Future iterations of the dashboard will propose more actions and provide additional recommendations.

By illuminating and explaining what needs to be done to move your business forward, the new Unify dashboard brings increased intelligence, engagement, and psychological motivation to e-commerce businesses. Unify is designed to gather all information to one place, and now we have taken the next step and making it easy for companies to quickly engage with and act on that data. As we reach the peak of the holiday season, this agility will be critical to our customers’ success.

The new Unify dashboard is now available to all current customers.  

Welcome Pipemonk Customers!

Post navigation Welcome Pipemonk Customers!

Migrate to Unify for 10% less

Unify offers more features at 10% less

As the leader in multi-channel e-commerce automation software, today we introduced an easy transition for former customers of Pipemonk, whose services will be shut down on October 1. For a limited time, Pipemonk users can seamlessly move to Webgility’s Unify software, enjoying a 10% discount from their Pipemonk cost, while adding a multitude of new functions and features.

Many companies rely on Pipemonk services, and while we’re sorry to hear of their decision to shut down, we are pleased to offer a quick solution. And so, with a 10% discount and upgraded features, we welcome Pipemonk customers to the Webgility family. We’ll to ensure a seamless transition and make sure their businesses don’t miss a beat.Webgility offers 10% #discount to @Pipe_monk customers, whose services will be shut down on 10/1/16.… Click To Tweet

Unlike the limited options supported by Pipemonk, Unify automatically syncs e-commerce data into QuickBooks or Xero from any store or marketplace and also integrates with many other business applications, including CRM and inventory management. Unify manages multi-channel inventory, syncs all fees and expenses, and can even handle shipping costs. Unify also enables users to generate financial reports on sales, customers and products so sellers can have better insight into the health of their business and sell strategically rather than blindly.

For more information on how the services of Unify compare to Pipemonk, and to switch today, visit http://www.webgility.com/lp/pipemonk-migration.

Unify for ShipStation—mind blown.

Post navigation Unify for ShipStation—mind blown.Now online retailers can send all sales data through ShipStation to their accounting

As you know, Webgility was founded on efficiency and we believe that the more efficient you are, the more time you have to enjoy your life and your passions. As it turns out, ShipStation believes in the same! Like us, ShipStation wants to revolutionize the way online retailers run their business so they can focus on what inspires them and be more successful, so naturally, it just made sense for us to partner up.

That’s why today we’re thrilled to announce an important new integration between Unify and ShipStation, the leading web-based e-commerce shipping solution. With this expanded relationship, now online retailers who use ShipStation will enjoy seamless shipping and accounting reconciliation with the click of a button. In other words, Unify can now pull orders directly from ShipStation without a direct connection to each individual store and marketplace they sell on, saving time and offering better perspective of their operations. The integration will give users information not just on the order (e.g. items, order value, taxes, customer data, etc.), but also on shipping  (e.g. tracking number, shipping cost, etc.), all from one convenient view.Now #Unify for @ShipStation automates sales data into #accounting. #ecommerce @Amazon @Shopify Click To Tweet

Also new with this release, ShipStation customers can enjoy greater control over their accounting and financial data by connecting to QuickBooks Online, Pro, Premier, and Enterprise, as well as Xero. Unify for ShipStation will give you increased control through an intuitive, easy-to-use interface—a welcome improvement  on the competitive options available. This integration is sure to enhance the efficient, cost-effective user experience customers have come to expect from ShipStation. Learn more about the many features of Unify for ShipStation.