“Should I Sell on Marketplaces?”

logoI’m often asked, “Should I be selling my products on marketplaces?” For some that’s a loaded topic that opens up deeper questions about diluting your brand, potentially losing margin, and opening yourself up to copycats. We could go on for days, but I like a simpler approach.

I say, yes, sell on marketplaces, like Amazon or eBay, and here’s why. Everyone should experiment with this sales model because there’s lots to learn from it, but it shouldn’t be the only strategy. Everyone knows it’s not wise to build a house on land that’s owned by someone else. Also, it’s good to diversify. So, if you’re going to build an e-commerce business and all of your sales are driven by a single marketplace, don’t be surprised if, in a few years, the rules of the game change and you no longer can sell on that channel. Or don’t be caught off guard when the terms change or the fees go up. Be smart. Absolutely, sell on a marketplace or multiple marketplaces, but learn from the experience and from the fierce competition. From there, take the necessary steps to grow your business and grab your own piece of e-commerce property by developing your own online store.

– By Parag Mamnani, Founder and CEO

 

Our 2016 Valentine’s Day Gift Guide

valentineHow do I love thee? Let me shop the ways

It’s that time of year again. Your loved one is expecting a special romantic treat and so are you. Turns out neither of you is in the market for a new pair of socks. As experts in online retail, we’ve created a handy gift guide to make this process as painless as possible. If we’ve done our job right, there may even be some pleasure in it for you. For your convenience, we’ve divided our list into three categories: Delectables, Desirables, and Unmentionables.

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Multi-Channel Inventory Sync is here

multi-channelToday, at the industry trade show SleeterCon in Las Vegas, we took another big step toward revolutionizing e-commerce by adding the first ever multi-channel inventory sync to our new Unify Enterprise e-commerce solution. Unify Enterprise empowers online retailers to sync inventory across all stores so they can run their business from one location. So no matter where you sell, you can manage your inventory across all major sales channels, including eBay, Amazon, Magento, Volusion, Bigcommerce, and custom websites. No more skipping around between stores! By providing a single location for synchronizing inventory, we keep your warehouses efficient, eliminate wasteful spending, and ensure that you never oversell.  

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If you’re tidy and you know it, clap your hands

amazon, amazon accounting software, BigCommerce, cloud, cloud software, consolidation, e-tail, eBay, ecc quickbooks, ecc support, multi-channel, quickbooks ecommerce, quickbooks ecommerce integration, quickbooks online integration,quickbooks pos online store, quickbooks shopping cart, quickbooks website integration, sync, x-cartWe have more great news for eCC Desktop users. We are pleased to announce that the new version of eCC Desktop now features enhanced consolidated posting. In case you’re unfamiliar with the term, consolidated posting means bringing multiple transactions from one store into a single post in QuickBooks. So now you have even more control over your sales data and accounting, because you can manually select, by store, the orders that you need to consolidate in single transaction, as well as consolidate on a monthly, weekly, or daily basis. This means now you can group orders into a batch and post the batch as a single transaction instead of one giant list that takes up precious space and time. Continue reading

Avoid Chaos with the Cycle Count

amazon, annual inventory, BigCommerce, E-commerce, eBay, Etsy, holiday sales, inventory, Inventory Management, Magento, online retail, online sales, order management, warehouse, x-cartBefore we get into why the cycle count is important, let’s reiterate an important set of conditions: Any item that comes into your warehouse should be accounted for in your accounting system through an item receipt or bill, every time. Also, every item that leaves your warehouse should be accounted for by a sales transaction. So, nothing comes in or goes out without being logged in your accounting system.

Now, about the inventory. Once you’ve done your full physical count, how do you know that your count is accurate? Conducting a monthly cycle count means re-counting the top 10 percent highest volume, quickest selling items to reveal any discrepancies between the counting system and what’s physically on your shelves (or any breakdowns in workflow) so the system can be corrected immediately. Continue reading