Another seasoned pro joins our executive team as Vice President of Marketing.
The excitement keeps on coming! Today we announced another valuable new member of our executive team—innovative and results-oriented marketing executive Anastasia Pavlova is our new vice president of marketing. Anastasia will expand our B2B reach in the ecommerce market and further develop the Webgility brand throughout the rapidly evolving SaaS industry. Anastasia is passionate about ecommerce and the creative use of technology in delivering highly personalized and delightful experiences for customers to help them grow their businesses. That’s right up our alley.Anastasia Pavlova joins Webgility as VP of Marketing! #Unify Click To Tweet
We’re excited to have Anastasia join the team to help us build the brand, accelerate sales, and solidify our position as a leader in ecommerce software for SMBs. Her expertise in modern data-driven marketing, passion for our customers and ecommerce industry experience are essential as we expand our product offerings and accelerate growth.
Anastasia brings to Webgility nearly 20 years of end-to-end marketing experience from B2B SaaS, SMB, and consumer technology companies ranging from early stage startups to global enterprises. Most recently, Anastasia was a member of the executive leadership team at Marketo, driving marketing strategy and demand generation programs across the entire customer lifecycle—from net new SMB customer acquisition to retention and cross-sell. Prior to Marketo, Anastasia held various leadership roles overseeing product marketing, global marketing programs, brand marketing, content, public relations, and social media communications at Corel, Rovi, Sonic Solutions, Roxio and Napster. She is also a seasoned public speaker and thought leader at various industry events.
She holds an MBA degree from the Haas School of Business at UC Berkeley and a B.A. degree in English and Linguistics from St. Petersburg State University in Russia.
Welcome Anastasia, we can’t wait to see what you have in store for us.