Congrats Company of the Year / Executive of the Year!

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GBA-GoldCoins300xPardon the humble brag, but we’re thrilled for both our company and our fearless leader

Some weeks are better than others. And this one is particularly great, as both Webgility and our CEO Parag Mamnani have been recognized in the 2017 Golden Bridge Awards®. Parag is the gold winner of the executive of the year, cloud computing/SaaS/Internet category, while Webgility was the silver winner of company of the year in that same category.Congrats @ParagMamnani, Gold Exec of the Year, cloud computing/SaaS/Internet category @GoldenBridgeUSA Click To Tweet

The annual Golden Bridge Awards program encompasses the world’s best in organizational performance, innovations, products, and services, executives, and management teams from every major industry. Organizations ranging from startups to public companies participated in this year’s industry and peer recognition awards program. The lucky winners will be honored at the 2017 Red Carpet Golden Bridge Awards Ceremony in San Francisco on Monday, September 18, 2017.

Parag Mamnani interview in eCommerceBytes411Parag put the sentiments of our whole company into words when he said, “These awards are a testament to Webgility’s commitment to make business easier for sellers with a very simple aim—to unburden them from busywork and empower them to focus on building their dream business.”

As you know, Unify allows sellers to track and sync orders between any online store, software, or marketplace. It also gives sellers the financial reports and analytics it needs, unified from across their systems, to get the insights they need to build a sustainable—and profitable—business. For more information on Unify, please visit www.webgility.com/unify.

NEW: Unify for Square is here

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Unify for Square is hereYup, you guessed it. Unify for Square is now a thing.

Finally, there’s a solution that automates and syncs all Square sales data, liberating SMBs from operational headaches and bookkeeping woes.  This first-of-its-kind, easy-to-deploy software records and syncs all Square data reliably and automatically, and it’s brand new. In fact, just today we announced this new solution with Square to save small businesses time and money by automating their bookkeeping for them. This amazing solution empowers Square merchants to automate, schedule, and post all of their sales information directly into NetSuite or QuickBooks. With options to post either individual sales or daily summaries, these integrations—Unify for NetSuite and Unify for QuickBooks respectively—automatically record all expenses, revenue streams, and sales tax to easily reconcile accounts.@Webgility announces #Unify for @Square. #Sync sales with @NetSuite, @QuickBooks, or @Xero Click To Tweet

Like all versions of Unify, Unify for Square takes the mystery out of financials—letting merchants see and record fees in their NetSuite or QuickBooks account for each Square transaction from all locations. Now companies can easily track what they’ve charged in sales tax to be ready come filing time. In addition, merchants can, for the first time, fully reconcile e-commerce transactions in NetSuite or QuickBooks and see exactly what they’ve paid in marketplace fees and expenses, Square charges, and shipping costs. Continue reading →

Prime Your Profits

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Prime Your ProfitsHow Amazon merchants can learn from Prime Day and prep for the holidays

It’s no secret that Amazon Prime Day 2017 set new records for both Amazon and its merchants. In fact, sales soared over 60% compared with last year’s Prime Day. Granted, all that exposure is great, but when merchants forfeit such significant portions of their margins to Amazon in fees alone, what other ROI can they glean from selling on the world’s largest marketplace on its biggest day of the year? At the very least, merchants can learn from their Prime Day data and adjust their strategies to fully maximize sales during the upcoming holiday season. Here’s a 5-step plan for priming those profits:

1. Get a sense for overall profit:

  • After deducting marketplace fees, shipping costs, and promotions, calculate the profits (or loss) of your top-selling items

2. Learn what the optimums were:

  • For each SKU you sold, plot out all your final selling prices and units sold at each price — the results should look like a cloudy curve.
  • Now, take those sales prices and remove all the costs associated with each product (cost of the product, shipping, marketplace fees, etc.) and you’ll get a new curve that shows profit per item and units sold.
  • Multiply the units by the price for each of the curves and you’ll be able to find price points that drove maximum revenue (first curve) and maximum profit (second curve). These should be your book-ends for future pricing of the SKU.

3. Fix issues before the holidays:

  • Check in with your logistics team or provider to figure out where things broke. Were there late shipments? Out of stock items? False alarms because data wasn’t updated between systems?
  • Understand what caused those problems. Maybe a disorganized warehouse, orders got lost, technical difficulties, system delays, under-staffing.
  • Find a solution and a backup before the holiday rush.

4. Be better prepared for the Holidays:

  • Take results from steps 1 and 2 and use them to update your projections for the 2017 holiday season.

5. Once you’ve optimized the third step, update again and enjoy feeling prepared for a great holiday season!

Originally published in eCommerceBytes. Learn how Webgility’s Unify platform can simplify your retail operations.

Find profitable products for your online niche

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How to find profitable products for your online niche

Credit: Clark Street Mercantile via Unsplash

e-Commerce doesn’t have to be so complicated, especially when you specialize

Many people believe that it takes a huge amount of hard work and effort to make money from e-commerce, but this really is a myth. Don’t get me wrong, there’s still plenty of work to be done, but it is wholly possible to start generating a profit in e-commerce without having to quit your day job.How to find profitable products for your online niche @myecommercetips @webgility #Unify Click To Tweet

People who really want to make a go of e-tail would be looking to set themselves a target of a 6-figure sum in monthly sales, with a decent profit margin (minimum 30%). This will give you more financial freedom and the option to scale up your business even further. The process of generating a handsome profit all starts with choosing and testing the right products to sell from your online store. Here are some tips for beginners looking to source and market profitable items for their niche customers. Continue reading →

eBay Open

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We're a sponsor at eBay OpenCome learn about the Virutal ERP for e-Commerce

Hey eBay sellers, we’re a bronze sponsor of the 2017 eBay Open conference, which, as you know, will be held July 25-28 in Las Vegas. Whether you’re a current customer, prospective customer, partner, or a superfan, please stop by and see us in person. To make it official and schedule a product demo with sales, email sales@webgility.com.@eBayOpen is coming and @Webgility will be there to help you build a better business. #unify Click To Tweet

On the left of the hall near the Innovation kiosk, we’ll be demonstrating how to build a simple, smart, and scalable online business with the essential e-commerce tech stack. For a little fun, we’re inviting all attendees to stop by and enter our “Guess the LEGOs” game for a chance to win an Amazon Echo or, the grand prize, six free months of the Virtual ERP for e-Commerce. While supplies last, entrants will be awarded with their own bag of LEGOs, and a winner will be chosen daily. Continue reading →