Service vs Infrastructure
Finaloop replaces your bookkeeper with a managed service that lives outside QuickBooks. Webgility automates the data into your QuickBooks so your bookkeeper can keep doing their job.
Managed service vs. your own books.
- Done-for-you bookkeeping with human review
- Clean P&L and tax-ready financials
- Books live in Finaloop's proprietary platform
- Not your QuickBooks — separate ledger
- Data export to spreadsheet or new QB file on cancellation
- Replaces your existing accountant
- Human-reviewed updates — day-plus delays at times
- Order-level sync to QuickBooks
- Real-time inventory sync (weak unless Shopify-source)
- Multi-channel inventory management
- POS integrations
- Workflow automation
- Pricing revenue-based — scales with your revenue
- Your QuickBooks Online or Desktop — you own the ledger
- Data stays in QuickBooks on cancellation
- Works with your existing accountant
- Real-time sync — as often as every 15 minutes
- Order-level sync to QuickBooks
- Real-time two-way inventory sync — bundles and kits
- 70+ platforms on one workflow
- POS: Shopify POS, Square, Clover, Lightspeed
- Automated exception handling — catch before it posts
- Workflow automation
- Purchase order management
- Feature-based pricing from $39/mo — revenue-independent
- Free onboarding on every plan
Software vs. Service
Finaloop is a managed accounting service. They take over your books and produce financial outputs — a clean P&L, tax-ready financials. Webgility is software. It gives you the infrastructure to produce those outputs yourself, through your existing accountant, in QuickBooks.
- Your accountant works in the system they already know
- Every entry visible and clickable — no support ticket to investigate
- Cancel Webgility: every record stays in QuickBooks
- Exceptions you catch, not ones a service catches for you
- Real-time data — not human-reviewed batches
Control Is the Tradeoff
A managed service means someone else controls the process. When something looks wrong in your P&L, you file a support ticket — you don't fix it. Webgility gives you direct visibility into every entry, every reconciliation, every exception. Your books stay in QuickBooks. If you cancel Webgility tomorrow, every record stays where it is.
Finaloop Replaces Them. Webgility Doesn't.
If you have a CPA, a controller, or a bookkeeper you trust, Finaloop requires you to move off their workflow. Webgility works within QuickBooks — the system your accountant already uses. The reconciliation gets automated. The relationship stays intact.
When Finaloop is the right call
If you want bookkeeping as a done-for-you service — you don't want to manage a bookkeeper, you're fine with your books living outside QuickBooks, you're mostly Shopify-based, and revenue-based pricing feels fair at your current scale — Finaloop is a legitimate choice. It's a different product, not a direct Webgility competitor. If you want your books in QuickBooks, with your existing team reviewing them, Webgility is the fit.
Brands that kept their accountant. Kept their QuickBooks.
Webgility automates our workflow from our ecommerce to bookkeeping, reducing our admin time and allowing us to focus on the business.
Before Webgility, it would take us 2-3 days to close our books. Now it takes a couple hours.
Our accountant used to dread our books. Now she says we're her easiest client.
Common questions when comparing Finaloop.
Most brands moving off Finaloop want their books in QuickBooks with their accountant back in the loop. Webgility's onboarding team handles the chart-of-accounts mapping, the historical reconciliation plan, and a parallel test before anything goes live. Free on every plan.
Yes. Webgility supports QuickBooks Online, QuickBooks Desktop, and Xero. Whatever your accountant uses, Webgility posts directly into it — at the order level, with full fee and refund classification.
All records stay in your QuickBooks. Webgility is a connector — it posts data into your accounting system. Cancel Webgility and every historical entry remains exactly where it was posted. Nothing is held in a proprietary platform.
Webgility covers 70+ platforms — Amazon, Shopify, Walmart, eBay, Etsy, WooCommerce, BigCommerce, TikTok Shop, plus POS systems including Shopify POS, Square, Clover, and Lightspeed. Finaloop is primarily Shopify-centric; multichannel operations typically exceed what the managed model handles efficiently.
Take your data back into QuickBooks. Your accountant reviews it.
Our onboarding team handles the chart-of-accounts mapping, the historical reconciliation plan, and a parallel test against a sandbox before anything goes live. Your accountant is in the loop from the start.
Talk to Our Experts →- Chart-of-accounts mapping handled for you
- Historical reconciliation plan included
- Runs in parallel with whatever you're on now
- Your accountant reviews before go-live
- Free onboarding on every plan
See Webgility in Action.
A real instance pre-loaded with sample orders, channels, and accounting entries. Nothing to install. No account needed.
Find out what your operational gaps are actually costing you.
Our team of experts will help surface your operations and finance concerns. In 30 minutes, we will discuss your channels, accounting setup, leakages, inventory inconsistencies, and close process.