Multichannel ecommerce accounting

Scale Channels, Not Cleanup

Every channel you add splits your view and multiplies the reconciliation work. Webgility pulls them all into one real-time picture and closes the books across all of them at once.

50+
Channels connected to QuickBooks
One close
Covers every channel, same books
30 min/week
Down from 8 hours, same volume
Same rules
New channels apply existing configuration
The Visibility Problem

Six Dashboards Is Not a Business View

When you're running Shopify, Amazon, Walmart, and a warehouse, each one shows its own numbers on its own schedule. The Amazon settlement is 14 days behind. Shopify is live but doesn't itemize fees. Your warehouse syncs overnight. You're checking six systems constantly and still don't know your actual position.

Webgility pulls every channel into a single real-time view. Orders, inventory, fees, and payouts from every source, normalized to the same accounting basis, available in one place. You stop monitoring systems and start running a business.

CHANNEL STATUS · WITHOUT WEBGILITY
Amazon Seller Centralsettlement pending · 14 days
Shopify Analyticslive · fees not itemized
Walmart Seller Centerlast payout: 8 days ago
eBay Seller HubCSV not downloaded
Warehouse inventoryovernight batch · may be stale
QuickBookslast closed: 47 days ago

actual marginunknown
The Normalization Problem

Every Channel Reports in Its Own Language

Shopify reports post-tax net revenue. Amazon reports a gross settlement with fulfillment fees, referral fees, and advertising costs already netted out, on a two-week delay. Walmart uses its own fee structure and payout timing. Comparing those numbers directly gives you the wrong answer. The Shopify number and the Amazon number are not measuring the same thing.

Webgility normalizes every channel's data to the same accounting basis before it enters QuickBooks. Gross revenue, fees by type, taxes collected, refunds, and net payout, separated per order, per channel, per period. When you look at channel P&L, you're comparing like to like.

Amazon adds a tax-season dimension to this. Its 1099-K reports gross processed volume — including sales tax collected, shipping charges, and refunds — none of which is actual revenue. Sellers hit the same wall every year: why doesn't my 1099-K match QuickBooks? Without proper normalization, it won't. Webgility's reconciliation layer is what makes your Amazon books tie back to the 1099-K automatically.

CHANNEL NORMALIZATION · PER ORDER
Shopify revenuepost-tax · net of discounts
Amazon settlementgross · fees netted · 14-day lag
Walmart payoutown fee schedule · own timing

Webgility outputrevenue · fees · tax · net · per order
QuickBooks entrysame structure · every channel
channel P&Lcomparable · reconciled · trusted
One Close. Every Channel.

Month-End Doesn't Have to Be a Scramble

Every channel's orders, fees, and settlements reconcile to the same QuickBooks instance. You close once. It covers everything.

At 3,000 orders a month across three channels, manual close takes 2–3 days and a part-time bookkeeper. Webgility customers at that volume close in hours: same books, a fraction of the labor.

Manual multichannel
Per channel, per month
  • Amazon CSV · reconcile manually
  • Shopify payout · reconcile manually
  • Walmart settlement · reconcile manually
  • eBay export · reconcile manually
  • 2–3 days per month · every channel
Webgility reconciliation
One process, all channels
  • All channels pull automatically
  • All settlements matched and posted
  • All fees categorized per channel
  • Single close, same QuickBooks
  • Hours total · not days per channel
Explore Sandbox  ·  No Signup Required

See Webgility in Action.

A real instance pre-loaded with sample orders, channels, and accounting entries. Nothing to install. No account needed.

🔒 my-sandbox.webgility.com
Online
CONTACT SALES
PREVIEW MODE
S Shopify Store
Open the Sandbox
Free to explore  ·  No account needed  ·  Sample data only
Automation Absorbs Volume

Add Channels. Not Headcount.

The inflection point where multichannel operators normally hire a reconciliation coordinator doesn't require new headcount when Webgility is handling the data layer. The automation absorbs the volume.

Channel-level P&L

Margin by channel, net of fees, returns, and fulfillment. Know which channel is actually profitable before you scale it. No blended averages.

One inventory count

Unified inventory across all channels, warehouses, and fulfillment locations. Every sale on every channel decrements the same QuickBooks count in real time.

Close in hours, not days

All channels close together. One reconciled QuickBooks instance. Certified books, no matter how many channels you're running or how fast you're growing.

Ecommerce operators that know the pulse of their channels in one click.

Celtic Mink Jewelry

I found inventory control was my biggest challenge. Cross posting on so many channels, it's easy to oversell. Webgility keeps my sales channels aligned perfectly.

Kathleen Gallagher
Kathleen Gallagher, CEO, Celtic Mink Jewelry
Etsy + Amazon + PayPal + ShipStation
Party Equipment Rental — Greg Gordon
Party Equipment Rental
Greg Gordon · Founder & President
Red Bay Coffee — Abraham Padilla
Red Bay Coffee
Abraham Padilla · Operations Controller
Danwidth

Once we turn the automation on, it's like a crockpot. You set it, you forget it, your ingredients are in there, and then you just go in and manage the meal.

Dan DeLong
Dan DeLong, Owner, Danwidth
The Demo

Find out what your operational gaps are actually costing you.

Our team of experts will help surface your operations and finance concerns. In 30 minutes, we will discuss your channels, accounting setup, leakages, inventory inconsistencies, and close process.

Operational Snapshot ● Live
Orders reconciled today 1,247 ✓
Amazon payout tied out $47,241 ✓
Exceptions resolved 3 cleared
Inventory synced All channels ✓
Books status Certified ✓